This diagram contains three overlapping circles. The circle at the top contains the text:

What's relevant to your potential employer/ contact/ admission committee? What do they want? What do they care about? What can you offer?

The bottom right circle contains the text:

What is your background/experience that serves as evidence you have those skills/interests/values?

The bottom left circle contains the text:

What are your skills? What are your interests? What do you like to do? What are your values? What do you care about?

There is an arrow pointing to the small space in the middle of the diagram where all 3 circles overlap: this point is what you want your answer to reflect: this is where you can make the connection between all of these things (your interests, skills, values, experiences, and background) and the employer/contact/profession’s needs.